James Mun

Operating Partner

With 20+ years of brand strategy and cross-border experience, James has been growing brands and resolving challenges in the luxury, fashion and retail space.

Currently as CEO of Lalique North America, he works with the owner and executive team in France to transform experiences for tomorrow’s world with more engaging retail and marketing activations, including the first US Lalique Bar at Daniel restaurant in NYC.

Previously as CEO and co-owner of L’Objet, James helped the team elevate brand awareness by introducing new categories and expanding footprint to over 60 countries. Throughout his career James advised reputable brands including Giorgio Armani, Lela Rose, Narciso Rodriguez, as well as Ritz Paris Hotel, Aspen Ski Company and others through Traub.

As the first hire of a luxury accessories e-comm site for Bulgari, Dolce & Gabbana, Valentino, Yves Saint Laurent, etc during the first wave of dot-coms, he helped raise ~$50M to grow operations across 5 countries, then led negotiations to sell to an LVMH company.

James started his career at Citigroup in Toronto, London and New York, and serves on several boards both corporate and non-profit. He regularly speaks on industry panels and leads volunteer initiatives for professionals and youth leadership.

James is from Canada but he now lives in Texas heat with his wife and three kids.